When I started Newpoint Advisors, I thought scaling a professional services firm would be a straight line — a predictable path where each win stacked neatly on top of the last. Not unlike getting on an elevator and going up. If you had the right service, the elevator just went up. You only had to be patient. Boy, was I wrong.
The mission of Collective 54 is to help us founders grow, scale, and exit their boutique professional services firm. We are all on various points in that journey experiencing all of the same elation and frustrations that are part of the territory. I have recently become more focused on the exit that I will, in part, define the culmination of that journey.
Are you still building your consulting practice on the traditional pyramid model while your competitors race toward AI-powered transformation? Here’s a wake-up call: the consulting industry has fundamentally changed. While you’re optimizing billable hours and adding junior analysts, forward-thinking firms are already leveraging AI-amplified expertise to deliver five times the value without increasing their overhead.
At the start of 2025, I made a simple New Year’s resolution: complete a marathon.
Up until then, most of my training had been for baseball or CrossFit. Strength mattered more than endurance. Running had never been my thing. But, I wanted to see what would happen if I set a big goal and followed through.
There are two conversations happening in your business. The first is public: growth, new clients, visible momentum. The second happens in private, at 11pm, in your office. You are putting out fires your team should have handled, missing another evening with your family while a proposal only you can approve sits unfinished. The thought creeps in: “If I stop, everything stops.” This is the conversation we need to have.
Content just became cheap. If you haven’t noticed, you now have access to millions of AI-generated articles explaining how AI is changing content. Take the AI of your choice – it lowers the threshold for publishing ideas.
As professional services owners, we know the importance of having a strategic plan. We spend considerable time each year crafting thoughtful annual plans, setting ambitious but achievable goals, and mapping out the path forward. But here’s what I’ve learned over the years: the real challenge isn’t creating the plan—it’s keeping it alive and relevant throughout the year while maintaining focus on what truly matters.
There has been much talk of AI-Generated “Workslop” after a recent HBR article made headlines. Like most things AI, the issue is not new, but it’s magnified and faster…. Slop with a new name and a Ferrari engine.
Most founders think growth comes from more leads, new offers, or better sales tactics. But one of the most powerful growth tools is already sitting inside your firm: the post-project review.
For founders of professional services firms, growth cannot depend solely on chasing new logos. The most sustainable path to scale comes from expanding within your existing accounts. Many founders in Collective54 tell me that Account growth is critical, and has historically been their top growth lever. But it’s not predictable, and seems like it’s very much customer driven – not sales driven. Account growth delivers higher margins, lowers client acquisition cost, and creates fertile ground for referrals and reputation.