Tag: solutions

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Is Your Solution Falling Short of What Clients Actually Need?

Is Your Solution Falling Short of What Clients Actually Need?

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Sometimes our solution isn’t really a solution. But most prospects are looking for a vendor that can solve their problem in totality. So what steps can you take to ensure your solution isn’t falling short of what your client actually needs?

This video unravels the importance of knowing and understanding why your clients are seeking your solutions. We explore effective questions to ask your prospects, what information you should look for in a loss review, and how to position your proposal to trigger positive action.

Tune in to learn more about:

    • Understanding why someone is looking for your solution
    • How to gather data and use it to better position your solution
    • Useful tactics to help you discover what your clients really need
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Brand Building Checklist: 10 Questions You Need to Ask Yourself

Brand Building Checklist: 10 Questions You Need to Ask Yourself

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When it comes to creating a professional services brand, your goal is to help potential clients realize the solution to their problem is your service. You need to be able to describe the problematic status quo to the opportunity-filled future. But what does that look like?

This video highlights 10 questions you should ask yourself when building a brand for your firm. We also reveal why these are important questions to consider and how to put them into practice.

In this video, you’ll learn:

    • 10 questions you need to ask yourself when building a professional services brand
    • How to strategically use the information you gather
    • Why you need these questions to help build your brand

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