Sometimes our solution isn’t really a solution. But most prospects are looking for a vendor that can solve their problem in totality. So what steps can you take to ensure your solution isn’t falling short of what your client actually needs?

This video unravels the importance of knowing and understanding why your clients are seeking your solutions. We explore effective questions to ask your prospects, what information you should look for in a loss review, and how to position your proposal to trigger positive action.

Tune in to learn more about:

• • Understanding why someone is looking for your solution
  • How to gather data and use it to better position your solution
  • Useful tactics to help you discover what your clients really need