Chasing New Logos: Essential but Exhausting
We’ve been around for nineteen years. Three and a half years ago, we chose to reinvent ourselves. Part of that process is to increase new clients who need something a bit different from the past. It’s important to grow with our current clients. We also need to bring in new logos from our new offerings. We started a team that focuses on “hunting” new logos about nine months ago. Currently, there are two account executives on this team. We have learned a lot in nine months.








