Episode 254 – From AI Skeptic to AI Believer – A Member Case with Nick Anderson
Most founders start their AI journey in one of two places: hype or skepticism. In this episode, Greg sits down […]
the boutique
Episode 253 – Your Competitor Already Replaced That Role With AI – A Member Case with Jonathan Slain
Jonathan Slain isn’t talking about AI. He’s using it to cut roles, capture margin, and rebuild how his firm operates
Episode 252 – From Billable Hours to AI Leverage – A Member Case with Mike Gibbs
Most boutique founders know AI is a tidal wave, but they keep trying to bolt it onto a billable-hour model.
Episode 251 – The Exit You Don’t Get by Accident – A Member Case with Brad McAllister
Most founders say they want to exit someday, but very few build a firm that someone actually wants to buy.
Episode 250 – The Pod Structure That Breaks the Founder Bottleneck – A Member Case with Dave Makerewich
Dave Makerewich built Maven by rejecting the traditional functional agency model and redesigning his firm around pods that own outcomes,
Episode 249 – When a Strategic Partner Becomes Your Buyer – A Member Case with Darren Smith
Most founders assume an exit only happens after years of preparation, bankers, and a formal sale process. This episode challenges
Episode 248 – The Community Model for Turning Relationships into Recurring Revenue – A Member Case with David Ackert
David Ackert has spent more than a decade refining an executive roundtable model that quietly transformed how his firm grows.
Episode 247 – The Breakthrough Most Professional Services Founders Miss – A Member Case with Matt Jenkins
Many founders spend years growing a firm without ever fully understanding the type of business they are running. Matt and
Episode 246 – From SEO to AEO: Winning Discoverability in the Age of AI – A Member Case with Andrea Fryrear
Andrea Fryrear adapted her entire marketing strategy to appear in AI-generated buying journeys, not just search engine results. In this
Episode 245 – The Member Playbook: How to Extract Maximum Value from Collective 54 – A Member Case with Randell Mauricio
Most founders barely scratch the surface of what Collective 54 offers. This session unpacks the exact behaviors that turn membership