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The Book
Written by Greg Alexander for founders of boutique professional services firms. Practical frameworks, not theory.
The Boutique
How To Start, Scale, and Sell a Professional Services Firm
The playbook for founders who want to build a boutique that is worth something. Covers every stage from startup to exit, grounded in the economics of professional services.
Buy on Amazon“Well-put-together, helpful business book for anyone trying to start a boutique, scale it or even sell it.”
Amazon Review
“The organization of this book is super helpful. I can easily bounce around to the relevant topic for that day.”
Amazon Review
“It’s the perfect companion to the podcast and Collective 54 network.”
Amazon Review
About the Author
Greg Alexander
Founder, Collective 54
Greg Alexander has dedicated his professional life to helping owners of boutiques. He spent a decade leading his own boutique, SBI, which he sold for nine figures. Then, he founded Collective 54 to bring together founders and leaders of boutiques to help each other grow, scale and exit bigger and faster.