Greg Alexander is the visionary founder of Collective 54, the first membership community for boutique professional services firms.

Greg’s entrepreneurial journey began with the founding of Sales Benchmark Index (SBI), a highly acclaimed management consulting firm specializing in sales and marketing effectiveness. Under his leadership, SBI grew exponentially, earning recognition as an industry leader, and he sold his firm for $162 million.

As the driving force behind Collective 54, Greg’s vision is to help other entrepreneurs be successful. Achieve what he achieved and more. He brings a wealth of knowledge to help service firm leaders scale their businesses, enhance profitability, and navigate the complexities of their industries.