Equity splits are the number one cause of business divorces and can cost you millions. So how do you ensure you not only get it right the first time but keep it right as your business evolves?

This week’s video lays the groundwork for it all. Join us to hear about the reasons you should care about equity in the first place, mistakes to avoid, criteria for signing equity, and when to make adjustments.

In this video, we also cover:

• • Six criteria for signing on equity
  • Dynamic equity splits vs static equity splits
  • What dead equity is and how to get rid of it
  • Why 50/50 splits almost never work
  • When to divide up equity