hear from your peers

41 MEMBER COMPANIES
HAVE SUCCESSFULLY EXITED SINCE 2020

GENERATING $1.6 BILLION IN WEALTH

Collective 54 In The News

Collective 54’s thought leadership has been sought out by leading media sources such as;
Entrepreneur, Forbes, CEO Magazine and Readwrite.

Harvard Business Review
Harvard Business Review
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Are you a "Bottleneck Boss?"
Forbes
Forbes
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3 Questions To Consider Before Pivoting Your Business Model
CEO World Magazine
CEO World Magazine
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Your Exit Strategy Can't Wait for You to Be Ready to Say Goodbye
Entrepreneur Magazine
Entrepreneur Magazine
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Trying to Jumpstart Your Business Success? Master the Ability to Pivot.
American Express
American Express
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How to Win in a Fragmented Market.
readwrite
readwrite
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Why Your Professional Services Firm Shouldn't Aspire to Be a SaaS Company​
Forbes
Forbes
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AI Developments To Focus On In The New Year.
EO Network
EO Network
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Ego vs Vanity: The Founder’s Dilemma That Shapes Your Destiny
CEO World Magazine
CEO World Magazine
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Why Founders Get Trapped in a Lifestyle Business
Forbes
Forbes
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How Investing in Your Own Leadership Skills Can Boost Business Growth

The Boutique

How To Start, Scale, and Sell a Professional Services Firm

Structured and systematic business guide
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"The Boutique is a well-put-together, helpful business book for anyone trying to start a boutique, scale it or even sell it."
1+1+1 = 10
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"The organization of this book is super helpful - I can easily bounce around to the relevant topic for that day."
A must read
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"It’s the perfect companion to the podcast and Collective 54 network."
A guide to success
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"For all boutiques, no matter the state of history – from startup to ready to sell – this book provides competent and valuable guidance."
If only I read this years ago
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"The book is concise and to the point. Pick the chapters that are relevant to where you are at and start reading!"
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About the Founder

Greg Alexander is the visionary founder of Collective 54, the first membership community for boutique professional services firms.

Greg’s entrepreneurial journey began with the founding of Sales Benchmark Index (SBI), a highly acclaimed management consulting firm specializing in sales and marketing effectiveness. Under his leadership, SBI grew exponentially, earning recognition as an industry leader, and he sold his firm for
$162 million.

As the driving force behind Collective 54, Greg’s vision is to help other entrepreneurs be successful. Achieve what he achieved and more. He brings a wealth of knowledge to help service firm leaders scale their businesses, enhance profitability, and navigate the complexities of their industries.

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