Weekly Discussions

    It’s All About the Base: Strategies for Defending &
    Growing Your B2B Client Base During Uncertain Times

    Thursday, July 16, 2020 | 1:00 PM PT / 3:00 PM CT / 4:00 PM ET
    Facilitated by Seshadri Guha, Chairman and Managing Partner of CGN Global (biography)
    The COVID-19 pandemic unfolding in the early months of 2020 has awakened the professional services industry to new business challenges.
    While some companies are still licking their wounds and struggling to regain focus, others are preparing for the post-COVID-19 environment, making plans for recovery and growth. This has never been more important than it is for those professional services companies trying to break out into profitability.
    Leaning into data and best practices can help weather the storm and position professional services firms for renewing and expanding key revenue streams as markets stabilize. Those with strong foundations, the ability to mobilize rapidly will be here next year to grow again.
    If you can't make the discussion, register below and we'll send you a high-value summary of the call.



    About our HosT

    Guha 300
    Seshadri Guha
    Chairman / Managing Partner
    CGN Global

    Seshadri Guha has over 30 years of experience in managing complex business challenges and defining unique approaches for business strategy. His expertise spans from transformation science to technology architecture and business modeling strategies for exclusive solutions. Guha is a founding partner and member of the executive management team at CGN Global. He has led the development of CGN over the past 25 years into an industry leading professional business transformation consulting firm. Guha is also the CEO and Founder of Tada Cognitive Solutions, LLC. Tada is a cloud-based intelligent digital platform that specializes in connecting data, showing the relational nature of information, and allowing businesses to make smart operational decisions and transform the way they function. Guha earned his Bachelor’s degree in Mechanical Engineering from the Indian Institute of Technology, Chennai, his Master’s in Engineering Science and Mechanics from Iowa State University, and is also an alumnus of the Kellogg School of Management. Guha has been recognized for his professional accomplishments as well as his contributions to his local community. He’s a member of the Central Illinois Business Hall of Fame, actively supports the American Red Cross of Peoria and is a dedicated member of Easterseals of Peoria Board of Directors. LinkedIn, No boarder